The recent focus of Sony in the gaming industry is to be the leader in entertainment, not just gaming. And they have succeeded, but as a result, in past years some of the games Sony has put out there have come up a little short in comparison to their competition. At their E3 2010 press conference, Sony did not shy away from continuing to widen the gap as the leader in overall entertainment, but they did so by incorporating the gaming aspect into it.
Entertainment and gaming collided hard when Sony announced their 3D World for the PlayStation 3. This new technology will allow gamers to play games in 3D. There will be 20+ games supporting 3D gaming by March of 2011, including hits such as Killzone 3 which will release in February 2011 and was featured in a live 3D demo during the press conference. Despite not being able to actually see the 3D part, the game still looked amazing and the gun fights shown were intense. I can only imagine how much better it looked to the people in the audience who actually saw it in 3D at E3. There will also be 4 downloadable games available at launch on the PSN Store. In order to play games in 3D on the PS3 gamers must have a Sony 3D television set, which retails at about $2000 for the cheapest. Gamers will also need to purchase a pair of special 3D glasses that are expected to cost $80-$100 per pair.
Another step forward taken by Sony in both entertainment and gaming is PlayStation Move. Move is basically a 100% better version of Nintendo’s Wii mote and nun chuck. At the press conference, Move was demoed in 2 specific games to show just how accurate it is. The first game was Tiger Woods 11. The Move controller interacts in 1:1 with the game, so whatever plane the controller is swung on is the plane the character in the game will swing on. In addition, how hard you swing determines the power with which your character will swing. So unlike the Wii versions, a flick of the wrist won’t net you a 330yd drive down the center of the fairway. The second game featured for Move was Sorcery. The game which will launch in spring of 2011 puts you as a sorcerer’s apprentice, and you must learn spells and battle enemies. Again, the Move controller interacts 1:1 and moving the controller at different angles will cause spells to be cast at different trajectories, which can be very helpful at attacking a specific area on an enemy that may be a weak spot. A trailer for another game that will work with move was shown as well. Heroes on the Move. The game allows you to play as your favorite heroes from your favorite PlayStation franchises. The 6 playable heroes include Ratchet, Jak, Daxter, Sly, Bently, and Clank.
Move will hit store shelves on September 15th and feature a price tag of $49.99 for the main controller and a $29.99 price tag for the navigation controller. There will be a few different move bundles available also. A bundle including the controller, eyetoy, and the game sports champions will cost $99. Add a PlayStation 3 to that previous bundle and the price jumps up to $399. At launch all of the games for Move will cost only $39.99, which is a nice discount from the normal $59.99 for regular games.
While a lot of focus was on 3D and games for Move, Sony didn’t forget about regular PS3 games or games for the PSP. For PlayStation 3 Sony showed off LittleBigPlanet 2 which will feature new competitive game modes and the ability to make any kind of game you can imagine. Racing, Shooter, Puzzle, you name it, you can make it… and play it. Sony also unveiled Medal of Honor which will be released on October 12 and be available in a limited edition which will feature the new Medal of Honor and Medal of Honor: Frontlines on the same disc. Another game shown off that will be available in limited edition was Dead Space 2. The limited edition version will feature a copy of Dead Space: Extraction with Move support. Trailers and demos for Portal 2, Mafia II, Assassins Creed: Brotherhood which will feature an exclusive beta and missions on the PS3, Gran Turismo 5, Infamous 2, and Twisted Metal rounded out the show for the PS3.
While no new PSP hardware was announced at E3 2010 as it was speculated it might be, the PSP still has a bright future ahead of it. There will be over 70 new titles for it by December including Tron Evolution: The Video Game, Kingdom Hearts: Birth by Sleep, Toy Story 3, Ace Combat: Joint Assault, The 3rd Birthday, UFC Unleashed 2010, and Invisimals.
The PSP also has a new marketing campaign that is staring Marcus Rivers, star of the comedy Role Models. The PSP isn’t the only Sony product featuring a new marketing campaign however. Sony has joined forces with Coke to create arguably the biggest marketing partnership in all of gaming. Coke packages will being featuring the PS3 and PlayStation Move and offer the opportunity to win Move, a PS3, and games. Needless to say, buying coke will be that much more of a no brainer now that there is a chance to win Move.
In addition to these new marketing campaigns, Sony also featured the coolest and worst feature at E3. I’ll start with the worst so this ends on a good note. While talking about some new features coming to the PSN, Jack Tretton made comments regarding how PSN is better than their competitor because they do not charge $50/year for use of their online service. He then proceeded to announce PlayStation Plus, which offers gamers exclusive features and content for $50/year. The coolest thing announced at any of the E3 press conferences also came from Sony. They made their full E3 booth available on PSN, allowing PlayStation 3 owners who were not able to make it to E3 to go and watch trailers of all the games at the Sony booth and even demo some of the games.
So now that you have heard about everything coming from Sony in the near future, you are probably starting to wonder how you are going to be able to pay for all of these new awesome games, Move, and the 3D technology. Join CashCrate today and start earning the extra money now, so you can get all of this great stuff from the leaders in entertainment on release day.
If you missed Sony’s press conference and wish to see all of the fantastic game demos and trailers and check out the amazing new 3D technology that you can take anywhere with the 3DS, you can watch it in its entirety at http://www.gametrailers.com/e3/livefeed/sony
And after you watch it I would encourage you to comment and let me know what you thought about the games, Move, and other hot topics from the Sony press conference at E3 2010.
Also be sure check back tomorrow for more Spotlight coverage of E3 2010 and to find out who I think was the winner of E3 2010.
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